How Companies Can Sponsor African Heritage Preservation Without It Being a PR Stunt
A practical guide for CSR teams on real corporate sponsorship of African heritage preservation, from paying knowledge holders to multi year commitment.
A practical guide for CSR teams on real corporate sponsorship of African heritage preservation, from paying knowledge holders to multi year commitment.
Open most corporate sustainability reports from companies operating in Africa and you will find the same three pillars every time. Environment. Education. Health. All three matter. None of them are wrong. But look closer and you will notice something missing. Heritage rarely makes the list. Culture rarely gets a budget line. And yet the communities…